Overview and Experience
With 11 years of consulting experience in the U.S., ICG has developed a qualified professional portfolio of projects assisting both public and private organizations in the following fields: Innovation and SME support policy, biotechnology, nanotechnology, information & communication technologies, and renewable energies.
Due to its network at home and abroad, ICG has proven in-depth understanding of both the European and U.S. research and business environment, which enables us to successfully promote and build transatlantic innovation and collaboration.
ICG’s services are divided into 4 main areas, all with a focus in promoting international collaboration:
ICG has a very important advantage: the Company employs experts that are experienced in both the U.S. and European markets, work, and policies.
ICG maintains a unique position by providing clients with the network and experience of understanding the practices and policies of diverse regions: Europe, North America and also South America. By understanding the strengths, weaknesses, opportunities, and threats as separate factors within these different regions, they maintain a competitive edge against other business development firms in the U.S. and Europe.
Based on this combined expertise of ICG’s knowledge of both the US and EU market, ICG has become the preferred service provider of INNOVA Group’s business with the United States; from activity tasks, such as: all U.S. market and policy research and analysis reports, market and product questionnaires for U.S. companies, product and technological assessments, and partner searches, etc. ICG has worked on various European projects to conduct the requested activities which are specifically focused in the United States.
With also strong experience in the private sector, and a special focus on Small and Medium Enterprises (SMEs), ICG offers coaching and support services to European, especially Italian, companies in order to find collaborative opportunities and partnerships in the U.S., to develop marketing/communication plans, and to participate in US events and fairs.